A lehman brothers deal

So, would you still market your product using the 'lehman brothers' brand?

Don't peak yet, think.

The sentiment on property market in Hong Kong has turned, and property investors are eager to offload their investments. But how do you make your ads stand out from the crowd?

You call it a "lehman brothers deal". This branding strategy is cited from some creative sales ads in Hong Kong - see picture below. If that is not enough, we also have some 'financial crisis deal' to go along.